A chauffeur in a GENESIS G90 picks up a Los Angeles starlet – and faces her fierce little dog on an epic journey to Hollywood. Watch a ...
A chauffeur in a GENESIS G90 picks up a Los Angeles starlet – and faces her fierce little dog on an epic journey to Hollywood.
Watch a driver in the GENESIS G90 battle a mean but cute dog on his way from the Pacific Coast Highway to Hollywood. The GENESIS brand’s launch clip shows the chauffeur using his luxury sedan to keep the little pooch from going completely crazy. We were able to get Elle Evans – famous from Robin Thicke’s Blurred Lines video – for the spot.
Below, a look behind the scenes of the GENESIS G90 launch clip. And find out how Elle Evans and the rest of the crew felt shooting with an internationally acclaimed dog.
Ad Agency: Jung von Matt/NECKAR, Stuttgart, Germany
Executive Creative Director: Peter Waibel
Senior Copywriter: Michael Maria Morgenbesser
Art Director: Stefan Wittemann
Director: Wayne McClammy
Production: Hungry Man Productions, Bigfish, Berlin