The three members of the Naive New Beaters band were filmed in a tongue-in-cheek documentary. The Naive New Beaters do not shy away from ...
The three members of the Naive New Beaters band were filmed in a tongue-in-cheek documentary. The Naive New Beaters do not shy away from experimentation. Last year, they released one of the first 360 music videos ((1,7 million view on YouTube https://www.youtube.com/watch?v=JxVVNm35rJE).
The pop band now embark on a post-tour journey inside a Parisian hotel where they will try to recover after performing and traveling all around the world. Will they suffer a nervous breakdown or will they find their energy back in the cosy comfort of the hotel ? Find out in the DO NOT DISTURB documentary, a piece of branded content created by BETC Paris for ibis.
Agency: BETC Paris
Executive Creative Director: Stephane Xiberras
Creative Director: Antoine Choque
Art Director: Romain Ducos
Copywriter: Chrystel Jung
Production Company: Francine Framboise
Director: Raphael Frydman