Watch this water rig create a human figure made from just water. To launch gatorade's new electrolyte water G-Active they made a true...
Watch this water rig create a human figure made from just water. To launch gatorade's new electrolyte water G-Active they made a true-to-life water athlete, animated in mid air and caught on camera without any CGI.
Behind the scenes...
Director COLE PAVIOUR
Agency TBWA CHIAT DAY
Executive Producer ADAM DOLMAN
Producer HOLLY RESTIEAUX
Production Manager SANDY LIDDLE
Production Assistant ELERI EVANS
Pre-Production Assistant MAISIE THOMAS
Production Runner JOE YOUENS
1st Assistant Director ROB THORPE
Runner NATASHA FARRAR
Runner ALBERTINE SELVICK
Runner JACK GREEN
Runner CHRIS BRAKE
DOP / Technical Supervisor JAMES MEDCRAFT
Editor ALEX BURT
3D Effects Animator WILL BENTLEY
PRODUCTION COMPANY: Unit9 Films
POST PRODUCTION COMPANY: MPC