Home improvement giant Lowe's launches a new commercial campaign and tagline "Never Stop Improving." The ad is the work of BBDO and features the music of 23-year-old New Zealander Gin Wigmore, song title "Don't Stop." This spot is a winner all the way around.
Ad Agency: BBDO
Lowes New "Never Stop Improving" TV Ad
Reviewed by Sylvia G
Tuesday, September 20, 2011